Who We Are

Vicki DeArmon’s reputation as an innovator in the book business began when she founded Foghorn Press in 1985 at age 25 with a $25,000 advance on her credit card. From there, armed with unwavering optimism and the ability to take calculated risks, she built the company to 20 titles a year with a staff of 20, gaining recognition with Foghorn’s unique promotions, media attention, and record sales. She sold the company fourteen years after its inception to her distributor Publishers Group West for many times her initial investment. From that young publisher through her storied career in publishing to the wise older woman of today, the strategy that has served most is the concept of collaboration, creating a collective strong enough to command attention in the world of giants.